You probably know how important it is as a blogger to use different strategies that help increase SEO for your website and all the beautiful, valuable content you create. This post covers the basics, whether you are new to the online publishing game, or just need a refresh.
SEO stands for Search Engine Optimization.
It’s a fancy way of describing how you can make your content (whether that content is on your blog or social channels) easy to find amongst the saturated digital landscape.
Search engines categorize and classify all the content and data on the Internet so that it’s easy for people to find. When you’re looking for specific content, search engines point you in the right direction and give you results based on what they think is the most relevant and valuable content.
As a blogger, you want your great content to be easy to find and easy to categorize so that all of your future fans can find you! You can start by implementing a few best practices outlined below to help improve your website’s SEO and make your content SEO friendly.
Keep in mind that there are many factors that contribute to page ranking and SEO. These tips are a good place to start, but there are many more ways you can improve SEO for your website and blog posts. Here are some of our favorite resources:
Forbes — 11 Ways To Improve SEO
Bloguettes — SEO: Why It’s Important & How to Make it Work for You
Hubspot — How to Search Engine Optimize Your Blog Content
Google — Image publishing guidelines
Bloguettes — Why Bloggers Should Care About Voice Search
If you work all these tactics into your daily process, you will definitely improve your search engine cred!